Content Insider #549 - Show Me By Miles Weston We like the most recent news that folks like Google, YouTube and Facebook are adding people to help their systems choose good and bad content. Too many people are putting unwavering faith in the technology that is supposed to make their job easier and their decisions easier. Somehow that doesn't really work for the video content we develop, distribute and view. Too many variables are involved including things like "this is what I feel like right now, right here." Even a couch potato has something going on in his/her mind - even at the subconscious level - or they'd forget to breath. The new standards that are being rolled out will make content even richer, better, more intense but it will still require people who know how to produce great content and who appreciate it. Otherwise it will be a real waste. ...Read More »
ROGUE NYC Specializes in VR Production And Post Using SCRATCH VR ROGUE, a creative boutique in NYC (www.postgonerogue.com), specializes in high-end production and post production for film, advertising, and digital. Since its founding two years ago, Executive Creative Director, Alex Maclean has produced a large body of work that demonstrates his color grading and finishing expertise in branding content for clients like HBO, Vogue, Google, Vice, Fader, and many more. For the past three years MacLean has also been at the forefront of VR/360 content for narratives and advertising. In a recent interview MacLean discussed the challenges and rewards of working in VR. ...Read More »
The Marvel of 360 Live Streaming of Cardiac Surgery in Hyderabad, India V3RA Studios in Hyderabad, India has a clearly stated passion for creating 360/VR videos because they capture the beauty and stories of the world. V3RA is also at the forefront of producing 360/VR experiences for critical, real-world applications like cardiac surgery. Company co-founder Siddarth Kunwar spearheads the VR/360 productions and takes on the roles of DP and director for many of the VR experiences. ...Read More »
RE:Vision Effects supports Silhouette By Ko Maruyama Plugins are a powerful way to get more creative possibility from your host applications. RE:Vision Effects makes a number of those powerful plugins that will help you to change your images. Until recently, Silhouette users weren't able to use some of those. Now, Silhouette artists can use some of the same creative tools that other host applications have access to as well. ...Read More »
Cineware 3D for 2D Design By Ko Maruyama To call this a new way to design with 3D in 2D may not fully explain the power of the plugin. Taking advantage of the same Cinema4D bridge power that After Effects users enjoy, Illustrators are now able to easily wrap their 2D designs onto 3D objects as textures directly within Adobe Illustrator - working in the space that they're expert in. Using familiar language, this will open a new way of working with 3D objects for Adobe Illustrator CC artists. ...Read More »
OWC President, Jen Soule, Named Finalist In 14th Annual Stevie(r) Awards for Women In Business Other World Computing, a leading zero emissions Mac and PC technology company, announced today that company President Jen Soule was named a Finalist in the Female Executive of the Year - Consumer Products category in the 14th annual Stevie(r) Awards for Women in Business, and will ultimately be a Gold, Silver, or Bronze Stevie Award winner in the program. ...Read More »
Lineage Solutions Creates Stereoscopic 3D VR 4K Video with Blackmagic Design The Lineage team's primary project in the studio thus far has been a project called Intelligent Education. They film college professors in stereoscopic 4K using Micro Studio Camera 4Ks so that students and viewers can watch them later in a 3D VR experience via Google Cardboard and soon with the VR headsets HTC VIVE and Oculus Rift. In this environment, the stereo 3D video is displayed alongside a dynamic transcript as well as 3D models and scenes that relate to the learning. ...Read More »
7 QUESTIONS WITH FILMMAKERS ARIEL & MALLIN ALTER By Ko Maruyama Mallin and Ariel Alter create a new take on "Spinster" for the millenial generation in a show they're funding through IndiGogo. I had a chance to ask them a few questions about what their plans are for the project before they had to quickly get back to a busy production schedule. ...Read More »
Content Insider #535 - VR Film Work By Miles Weston In just a few weeks the content ecosystem will focus all of its attention on Amsterdam. Once again VR will garner all of the coverage because well it's a lot more glamorous than things like codecs, true streaming bandwidth and carriers throttling mobile video delivery. VR is so real this year you can almost touch it and the excitement, opportunities are beginning to be appreciated. Some of the most fertile shooter minds have perfected techniques to make VR more than just cute but a strong commercial solution for entertainment and business. It will also be great to take off the goggles and see what the streaming 4K world is going to offer people across the M&E spectrum. Despite all the great new tools it's still talent that drives the industry. ...Read More »
The Father and The Bear By Miles Weston Indie filmmakers are in the business because they have stories they have to create, tell, share. Stories they have to shoot, edit. Storeis they have to save. Stories they have to share. John Putch's The Father and The Bear is one of those stories and he touched all of the bases. It is a story you can enjoy and learn from. ...Read More »
Evergrow for iOS trailer: Pretty colors, cute graphics, and a heady mix of puzzle frenzy By IDG.TV Evergrow is a polished, clever, and surprisingly addictive physics-based puzzle game for iPhone. ...Read More »
Capturing the Horror of "The Atoning" with Blackmagic Design Family drama unfolds and demons arise in the new indie supernatural thriller, "The Atoning." The film follows a family that is haunted by the horrors of their past, with the parents (Virginia Newcomb, Michael LaCour) trying to protect their young son Sam (Cannon Bosarge) from a dark secret that will tear them all apart. ...Read More »
The Future of AR/VR in the Sports Industry By Neil Mandt, Chief Executive Officer and Founder The gaming industry is usually the first industry that springs to mind when discussing augmented reality (AR) and virtual reality (VR). However, aside from interactive entertainment, both technologies also lend themselves particularly well to fields such as real estate and sports. ...Read More »
Loco UK Efficiently Stitches Four 90º Plates in SCRATCH VR to Create Slo-mo 360º VR Experience There is a special joy in witnessing a 360-film newbie spinning around with mobile phone in hand, delighting in the magical experience of the video content that surrounds them. Loco is riding this wave of 360-video excitement by exploring emerging technologies and software as well as developing new techniques to take their creative work further into this realm. ...Read More »
With PREVAILPRO PNY Launches the World's First Four 4K Display and VR Capable Thin and Light Mobile Workstations at SIGGRAPH PNY Technologies reset mobile workstation expectations by launching extraordinarily powerful, thin and light PNY PREVAILPROP4000 and P3000 mobile workstations. With their NVIDIA Max-Q design, these innovative systems are designed from the Quadro GPU out, to deliver capabilities, compute performance, unmatched simultaneous four-display screen real estate, and immersive VR (P4000), to drive next generation workflows across industries ranging from AEC and Manufacturing to M&E and Scientific and Technical computing. ...Read More »
Content Insider #529 - Cloudy Weather By Miles Weston While Lloyds of London says a really good cyber attack could cost the global economy $53B and daily smaller breakins will rack up $1M here, $1M there it doesn't slow the migration to the major (and minor) cloud service providers around the globe. What's worse even though people know the danger and things they need to do to protect their company and themselves - like keep your software updated and use robust passwords and virus/malware protection solutions - surprise...it doesn't happen. Updates are a pain and complex passwords are too tough to remember so what the heck use the same one for everything. It won't bother you until you can't get your entertainment stuff then hear the screams and profanity. Good content needs to be protected to be enjoyed so "doing the right thing and benefitting" is up to you. ...Read More »
Ads for Mobile By Miles Weston Mobile content and streaming service providers have come up with the recommendation that less is more when it comes to ads that appear mysteriously on your device while agencies and more than a few marketers say shorter ads are ineffective. They feel their message is too important, too complex to be crunched down into a few seconds of screen time. Maybe they are that important, that good but it has also enabled more people - especially younger folks with shorter attention spans - to install ad blockers. One filmmaker in Chicago decided the mobile screen needed more than a scrunched TV ad and surprise...it works! ...Read More »
Secure Media Content Transport and Storage in Space By Cliff Beek, President of Cloud Constellation Corporation The media and entertainment industries are facing unprecedented cybersecurity challenges. One studio suffered the theft of an entire season of a popular show, and another had an unreleased film stolen. In both cases, the material was held for ransom by cybercriminals. This kind of threat poses potentially disastrous consequences for anyone creating or distributing content. Media and entertainment companies face threats from criminals running the gamut from profiteers to nation-states. Ransomware exploits, destruction of servers and the theft of terabytes of data are all part of the pandemic cybersecurity crisis that challenges any organization reliant upon terrestrial networks to store and transport data. Fortunately, that is about to change. ...Read More »
Civil War Action By Miles Weston Seventy plus years before WW II and the bloody battle on Dunkirk - made more infamous by the movie - there was the U.S.'s Civil War. And you can experience it up close and personal...very personal with the VR stream. ...Read More »
ASSIMILATE SCRATCH VR Certified by Facebook Live 360 Ready for Live Streaming ASSIMILATE's SCRATCH VR is now certified as a third-party software for the Facebook Live 360 Ready program. ASSIMILATE's VR partner, Z CAM, is also included in the Live 360 Ready program with its S1 VR camera. Along with a Z CAM S1 VR camera, SCRATCH VR Z provides the only camera/software Facebook-certified Live 360 solution. SCRATCH VR Z offers advanced, real-time features like inserting/composting graphics/text overlays, including animations, and keying for elements like green screen for live streaming. ...Read More »
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