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SmartDebit responds to increase in mobile web and e-commerce usage

(February 10, 2013)

(PRWEB UK) 10 February 2013

According to a recent study, half of all smartphone users access the internet multiple times a day. The highest percentage of users was in predictable countries such as USA, UK, UAE, Japan and Australia. In addition to the increase in usage, smartphone owners are becoming more comfortable with making purchases through their mobile. Statistics showed an increase in e-commerce via mobile over 2012, especially during the festive seasons. In 2012, 72 percent of mobile shoppers paid by debit or credit card through trusted means such as online payment forms. Furthermore, modes of payment such as PayPal and Direct Debit were also regularly used in developed markets like the UAE and UK.

SmartDebit offer their clients the facility to sign their customers up to pay for goods and services through their website via SmartDebit Online® or SmartDebit API®. A representative from the firm explained:

As e-commerce becomes more popular and smartphone users make frequent use of the web, an increase in online purchasing will occur. Recent studies have shown that UK businesses with an e-commerce platform expect up to 40 per cent of their sales to come through this channel. We urge all organisations to review their business model and assess how valuable the online market is to them.

SmartDebit continue to closely follow consumers use of mobile web and portable devices.

About SmartDebit

SmartDebit is the UKs leading Bacs Direct Debit Bureau, specialising in payment processing services since 1998. A Bacs approved Bureau, scoring Excellent in all five categories of the Bacs audit, and ISO 27001 compliant. Providing a complete range of services: Outsourcing; SmartDebit-Admin cloud based portal; SmartDebit-Online payer sign up; SmartDebit-API integrated solution and SmartDebit-Contingency.

Read the full story at http://www.prweb.com/releases/smartdebit/onlinedirectdebit/prweb10412757.htm.

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