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Pablo Rio proves that quality matters for postQuantel's high quality color and finishing system grows post revenues by 50% (January 24, 2014)
Quantel's high quality color and finishing system grows post revenues by 50%
Quantel announced today that sales of its Pablo Rio high quality color and finishing system in its first year of release have grown the company's sales into the post production market by 50%.
"Pablo Rio proves that quality still has value in the world of post production," said Steve Owen, Quantel Marketing Director. "That means quality in the widest sense - technical, editorial and creative. It shows that when a business can deliver quality for the right budget then customers really value that capability. And that is why Pablo Rio is being chosen by so many users across movie, drama and commercials post production.
"70% of the systems we have sold have been manufacturer-backed turnkey, the remainder software-only; Pablo Rio is unique in offering customers this choice," Owen continued. "And with Genetic Engineering 2, we're bringing a new era of productive teamworking to multi-resolution post.
"Pablo Rio is the only system on the market that can reliably deliver realtime 4K HFR and beyond. It is also unique in combining superb color tools, an intuitive user interface and a complete on-board editing, effects and finishing toolset into a single system, providing real workflow gains for users. We've tapped into the full power of NVIDIA GPUs which will enable us to keep delivering even better performance, and our R&D team keeps working hard. For example, Pablo Rio now delivers 6K realtime working, making it a perfect partner for projects shot on the new RED Dragon cameras."
"Quantel has once again shown its engineering excellence and ability to take advantage of leading-edge technology for the benefit of its customers," said Greg Estes, vice president of Marketing for the Professional Visualization business at NVIDIA. "The integration of NVIDIA Maximus technology into Pablo Rio and ability to scale by adding multiple NVIDIA Tesla GPUs makes Pablo Rio a must-have tool for colorists and artists who want maximum performance in a standards-based platform."
Related Keywords:Quantel, Pablo Rio, Neo panel, color correction, post production, finishing, Genetic Engineering 2, 4K HFR, 6K, 4K, NVIDIA