Harmonic Launches Cloud-Based Professional Video Transcoding Service
ProMedia(TM) Carbon MP Makes Cost-Effective, Broadcast-Quality Video Transcoding Accessible to a Broad Range of Professionals
(March 05, 2013)
Harmonic (NASDAQ: HLIT), the worldwide leader in video delivery infrastructure, today launched a cloud-based transcoding service for professional applications available on the Amazon Web Services (AWS) Marketplace. ProMedia(TM) Carbon MP, powered by the acclaimed Harmonic Rhozet(R) technology used in the ProMedia Carbon transcoding engine, enables content creators, service providers, and media professionals to quickly and cost-effectively convert broadcast-quality video content to virtually any standard media format, making it an ideal transcoding solution for a wide range of applications.
ProMedia Carbon MP allows users to transcode file-based video content in the cloud on an hourly basis. Users can also access the application's powerful transcoding engine via a familiar XML API to deploy highly scalable, cloud-based transcoding workflows. In either scenario, the platform's rich user interface and flexible API allows users to perform a host of critical video operations, such as SD/HD and PAL/NTSC conversions, logo insertion, color correction, and multiformat closed-captioning processing.
"Harmonic recognizes that service providers and media professionals are looking to the cloud for all types of applications. Today's announcement marks a new level of capability in this exciting medium," said Yoav Derazon, director of product management for cloud services and transcoding, Harmonic. "ProMedia Carbon MP significantly changes the landscape of high-quality video-format conversion by making it both cost-effective and easily accessible. Whether our customers utilize ProMedia Carbon MP to meet ad-hoc transcoding needs or as a platform for hosting a cloud-based transcoding farm, they'll be able to greatly improve their transcoding workflow and minimize costs through a pay-as-you-go business model."
In addition to saving users the expense of purchasing site transcoding licenses, ProMedia Carbon MP supports the industry's broadest array of acquisition, nonlinear editing, broadcast, web, and mobile formats including MXF, XDCAM(R) HD, QuickTime(R), CableLabs(R), and MP4. The intuitive user interface ensures complete control over every aspect of the transcoding process and simplifies the ability to convert files into any number of target formats, each with a unique set of operations and filters applied.
Customers that will benefit from the ProMedia Carbon MP service include media professionals with low-volume transcoding needs, content owners and service providers who require assistance managing occasional spikes in load on their transcoding workflows, and service providers looking to deploy flexible, cloud-based transcoding farms.
ProMedia Carbon MP is the newest addition to the Harmonic's award-winning ProMedia family of software and appliance solutions engineered to optimize video production workflows for live and high-volume video-on-demand multiscreen applications. Further information about Harmonic and the company's products is available at www.harmonicinc.com.
ProMedia Carbon MP on AWS Marketplace is available at https://aws.amazon.com/marketplace/pp/B00BEP74L8.
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Harmonic (NASDAQ: HLIT) is the worldwide leader in video delivery infrastructure for emerging television and video services. The company's production-ready innovation enables content and service providers to efficiently create, prepare, and deliver differentiated services for television and new media video platforms. More information is available at www.harmonicinc.com.
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, including statements related to the anticipated capabilities and benefits of Harmonic's ProMedia(TM) Carbon product. Our expectations and beliefs regarding these matters may not materialize and are subject to risks and uncertainties, including the possibility that the product may not meet some or all of its anticipated capabilities or provide some or all of its anticipated benefits, such as cost-effectiveness, easy accessibility, and improved transcoding workflow.
The forward-looking statements contained in this press release are also subject to other risks and uncertainties, such as those more fully described in Harmonic's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended Dec.31, 2011, its Quarterly Reports on Form 10-Q and its Current Reports on Form 8-K. The forward-looking statements in this press release are based on information available to Harmonic as of the date hereof, and Harmonic disclaims any obligation to update any forward-looking statements.
EDITOR'S NOTE -- Product and company names used herein are trademarks or registered trademarks of their respective owners.