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Animated Robot Enters The Real World in "Alpha4" By SNL Guitarist Jared Scharff
I remember listening to the finished version one day and getting this vision of a b-list video game hero (animated) bopping around in the real world. Animation meets IRL. That's when I realized the title was actually the name of this character!
In the video we see Alpha4 get bullied and laughed at throughout the day for being "different." He makes his way through a typical day in LA (laundromat, bars, Hollywood Blvd, etc.) looking to find a place where everyone fits in, toons and humans alike. By the end of the video, he finds a place where all toons and humans exist together and even finds love!
Ultimately, it's the story about finding a place where the differences in all of us are celebrated.
About Jared Scharff & Pearl Lion
- Scharff has been the guitarist for Saturday Night Live since 2007
- Has performed on stage with acts including Mick Jagger, Jeff Beck, Elton John, Bruno Mars, Bruce Springstein, Beyonce, Lady Gaga, and Maroon5
- Has written and/or produced records including Kat Dahlia's "Mirror" and The Chainsmokers/Tritonal's "Until You Were Gone"
- Plays guitar on albums including Sara Bareilles' Waitress
- Previously in rock pop bands Carbondale (RCA) and Jared Scharff and the Royals
- Runs popular YouTube channel known as Unnecessary Shredding (Example: "Can't Feel My Face" by The Weeknd)
- Gearing up to release two mini albums Light and Dark under project Pearl Lion
- Three singles have been released off the mini albums: "On My Way Home" (Light), "Big Sky" (Light), and "Alpha4" (Dark)
- Recently featured on Rolling Stone, Nerdist, Guitar World, and more
Related Keywords:Jared Scharff, music video, Alpha4, Saturday Night Live
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