Maxon Acquires Redshift Rendering Technologies

  • Redshift Brings Cutting-edge Rendering Technology and Expertise to
    Maxon
  • Maxon Demonstrates Commitment to Deliver the Best Technology to its
    Customers
  • Redshift Development and Support for Other Content Creation Tools
    Remain Unaffected

NEWBURY PARK, Calif.–(BUSINESS WIRE)–lt;a href=”https://twitter.com/hashtag/3D?src=hash” target=”_blank”gt;#3Dlt;/agt;–Maxon,
the developer of professional 3D modeling, animation and rendering
solutions, announced the acquisition of Redshift
Rendering Technologies, Inc
., developers of the Redshift rendering
engine. Redshift is a powerful and flexible GPU-accelerated renderer,
built to meet the specific demands of contemporary high-end production.
Redshift offers an extensive suite of features that make rendering
complicated 3D projects remarkably faster than traditional rendering
solutions. Redshift is available as a plugin for Maxon’s award-winning Cinema
4D
and other industry-standard 3D applications.

“Rendering can be the most time-consuming and demanding aspect of 3D
content creation,” said David McGavran, CEO of Maxon. “Redshift’s speed
and efficiency combined with Cinema 4D’s responsive workflow make it a
perfect match for our portfolio.”

“We’ve always admired Maxon and the Cinema 4D community, and are
thrilled to be a part of it,” said Nicolas Burtnyk, Co-founder and CEO,
Redshift Rendering Technologies. “We are looking forward to working
closely with Maxon, collaborating on seamless integration of Redshift
into Cinema 4D and continuing to push the boundaries of what’s possible
with production-ready GPU rendering.”

Redshift has made a name for itself as an indispensable rendering
solution for respected companies like Technicolor, Digital Domain,
Encore Hollywood and Blizzard. Noteworthy projects where Redshift has
been employed for VFX and motion graphics include Black Panther, Aquaman,
Captain Marvel, Rampage, American Gods, Gotham,
The Expanse, and more.

For more detailed information and a FAQ, visit the Maxon
site
.

About Redshift Rendering Technologies

Redshift Rendering Technologies Inc. develops production-ready GPU
accelerated rendering software. With industry leading performance,
Redshift makes the production of high-quality visual effects, animation
and motion graphics faster, more economical and more accessible.

About Maxon

Headquartered in Germany, Maxon is the developer of Cinema 4D, recently
recognized by the Academy of Motion Picture Arts and Sciences with a
Technical Achievement Award. Maxon software solutions are used by
creative professionals worldwide to produce VFX for film, broadcast
motion graphics, game cinematics, product designs, medical
illustrations, architectural and industrial visualizations, and more.
Maxon is part of the Nemetschek
Group
.

All trademarks contained herein are the property of their respective
owners.

Contacts

Media Contact:
Vicky Gray-Clark
Ambient PR
408-318-1980/vicky@ambientpr.com

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